Junior Content Strategist (Commercial)

Contract type: Full-time, PJ contract
Location: South America (Remote)
Experience: 2 to 4 years in a pre-sales, brand partnerships, creative strategy or planning role at a publisher, social agency or media owner

Role Overview

Pubity Group is a social media publisher reaching 170 million followers across brands including Pubity and Memezar. Pubity Studio is our in-house creative studio: we find the idea the audience will reward, make it and put it in front of millions.

Amplification, which we call Pulse, is one of our core products. Brands bring their assets (such as a trailer, a launch or a product drop) and we turn them into native posts that run across our owned pages, matched to the audience the brand needs to reach. Pulse briefs move fast and arrive in volume, so the speed and quality of our response decides whether we win them.

You'll own our first response to Pulse briefs. When a brief lands, you'll decide which pages, which formats and which content approach give the brand the best result, then turn that into a proposal the client can say yes to, usually within 24 to 48 hours.

The decks matter, but what wins the brief is the judgement behind them: whether a horror trailer belongs on Pubity or Memezar, or why a carousel will beat a reel for a particular snack launch.

Key Responsibilities

Brief Response & Strategy

• Respond to Pulse briefs quickly and to a high standard: read the brief, pull out what the client actually needs and turn round a proposal to deadline

• Recommend the channel mix (which pages, which markets, which platforms), the content formats and the creative approach most likely to deliver the brief's objective

• Use your knowledge of what performs on Instagram, TikTok and other platforms, plus our own page data, to back every content recommendation

Proposals & Storytelling

• Write proposals that lead with the insight and the recommendation, so a client understands in two minutes why the plan will work for them

• Produce sharp, on-brand presentations and social content mock-ups in Canva, using our templates and brand system

Collaboration

• Work with Commercial and Partnerships to understand the brief, client context and budget

• Pull audience, reach and page recommendations from Media Planning

• Align with Strategy on the bigger angle for larger or repeat clients

• Check with Social Activation that what we propose can be made and posted to standard

Learning & Improvement

• Learn from what wins, what loses and how live campaigns perform, then feed that back into the next proposal

Required Skills & Experience

• Fluent written and spoken English (C1 or above). You'll write proposals for and present to UK and US clients and colleagues every day

• Able to work collaboratively and remotely with teams in London and across the US

• 2 to 4 years in a pre-sales, brand partnerships, creative strategy or planning role at a publisher, social agency or media owner

• Experience working with UK and US markets

• A track record of responding to briefs under time pressure, with proposals you can show us

• Fluency in social content: you know how to create compelling social content and understand why it worked, not only that it did

• Strong Canva skills: you can build a clean, persuasive deck and create social content mock-ups

• Experience using AI tools to speed up research or first drafts

• Clear, concise writing that leads with the recommendation

• Comfort working across several teams and keeping a response moving when inputs are late

What Good Looks Like

• 1-3 months: you know our pages, audiences and Pulse packages; you lead responses end to end with light review

• 3-6 months: you own the Pulse brief queue, hit agreed turnaround times and your win rate is tracked and improving

• 6-12 months: Commercial sees you as the go-to for amplification and you shape our Pulse templates, packages and playbook

Nice to Have

• Experience pitching entertainment, QSR, FMCG or retail brands

• Working knowledge of social analytics (reach, engagement, audience demographics)

Pubity Group is committed to fostering equal opportunities within our organisation. We are dedicated to building a diverse workforce at every level and we warmly invite all community members to pursue openings with us.

About Pubity Group Ltd